adventureoutfitters.ca | Free Online SEO Audit for adventureoutfitters.ca

Tasks

Make the site mobile device friendly.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.adventureoutfitters.ca/

Character length : 27

Title

ADVENTURE OUTFITTERS

Description

Adventure Outfitters: Your Next Adventure Starts Here! Located in Lakefield Ontario we carry large selection of Clothing, Bikes, Canoes, Kayaks and Camping equipment. Check us out today: (705) 652-7986. 1828 8th Line, Lakefield, Ontario. Store Hours: Mon. - Thurs. 9am-5pm, Fri. 9am-6pm, Sat. 9am-5pm and Sun. 10am-5pm

Keywords (meta keywords)

Adventure, Outfitters, Clothing, Camping, Canoe, Kayak, Camping Gear, Bikes, Hybrid Bikes, Mountain Bikes, Men’s Clothing, Women’s Clothing, Footwear, Camping Gear, Canoe Sales, Kayak Sales, Cross Cou

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

Linkedin2

Facebook Share0

Facebook Comments0

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

ADVENTURE OUTFITTERS

Character length : 20

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 11%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	0	35	48	0	0

Heading structure in the source code

<H3> CAMPING &
<H3> TRAVEL
<H3> CAMPING & TRAVEL
<H3> Tents
<H3> Backpacks
<H3> Furniture and Hammocks
<H3> Sleeping Bags and Mats
<H3> Camping Accessories
<H3> Cottage Accessories
<H3> BOATS
<H3> BOATS
<H3> Canoes
<H3> Kayaks
<H3> SUPs
<H3> Paddles
<H3> Paddling Accessories
<H3> RENTALS
<H3> Rentals
<H3> Canoes
<H3> Kayaks
<H3> SUPs
<H3> X-Country Skis
<H3> and Snowshoes
<H3> How to Rent
<H3> SKIS / SNOWSHOES
<H3> SKIS / SNOWSHOES
<H3> Winter Accessories
<H3> CLOTHING
<H3> Men's
<H3> Ladies
<H3> Footwear
<H3> Headwear
<H3> Handwear
<H3> Hats and
<H3> Accessories
<H4> STORE
<H4>
<H4> Camping
<H4> tents
<H4> sleeping bags
<H4> back packs
<H4> furniture
<H4> camping accessories
<H4> cottage accessories
<H4> travel accessories
<H4> Boats
<H4> canoes
<H4> kayaks
<H4> sup
<H4> paddleboats
<H4> paddling accessories
<H4> paddles
<H4>
<H4> Skis/Snowshoes
<H4> Winter Accessories
<H4> Clothing
<H4> Ladies
<H4> Mens
<H4> winter head-wear
<H4> winter hand-wear
<H4> footwear
<H4> hats & accessories
<H4> RENTALS
<H4>
<H4> Canoes
<H4> Kayaks
<H4> SUP
<H4> X-Country Skis
<H4> How to Rent
<H4> CONTACT US
<H4>
<H4> 1828 8th Line,
<H4> Lakefield ON
<H4> K0L 2H0
<H4> 705-652-7986
<H4>
<H4> GPS co-ordinates:
<H4> 44 24' 58.00N and 78 17' 51.00W
<H4> STORE HOURS
<H4>
<H4> Monday to Thursdays 9:00am - 5:30pm
<H4> Fridays 9:00am - 5.30pm
<H4> Saturday 9:00am - 5:00pm / Sunday 11:00am - 5:00pm

Word cloud

accessories11
rentals7
kayaks6
camping6
skis6
snowshoes5
canoes5
winter4
info4
boats4
x-country3
clothing3
starting3
travel3
try3
ladies2
hats2
ski2
rent2
store2
footwear2
how2
bags2
cottage2
furniture2
sups2
paddles2
sleeping2
paddling2
tents2

Keyword matrix

word	title	descriptions	heading
accessories
rentals
kayaks
camping
skis
snowshoes

Two Word cloud

canoes kayaks3
x-country skis2
paddling accessories2
rentals canoes2
winter accessories2
info try2

Three Word cloud

winter accessories clothing2
try out our2
boats canoes kayaks2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 37 images on this web page.

Alternate attributes for the following 37 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

2.10

Flesch Reading Ease

83.50

Coleman Liau Index

11.00

Automated Readability Index (ARI)

1.20

Dale–Chall Readability

6.40

SMOG Index

6.00

Spache Readibility

5.00

Number of letters

1207

Number of words

264

Number of sentences

123

Average words per sentences

Number of syllables

378

Syllables in words

358

Average syllables in words

1.43

Number of words in first three syllables

Percentage of word / syllables

10.61

Words not in Dale-Chall easy-word list

105

Words not in Spache easy-word list

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 1335px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

2,144 ms

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.adventureoutfitters.ca/scripts/museredirect.js?71780213
http://www.adventureoutfitters.ca/scripts/museutils.js?73975676
http://www.adventureoutfitters.ca/scripts/whatinput.js?84559013
http://www.adventureoutfitters.ca/scripts/webpro.js?329496574
http://www.adventureoutfitters.ca/scripts/musewpslideshow.js?394033048
http://www.adventureoutfitters.ca/scripts/jquery.museoverlay.js?4265131668
http://www.adventureoutfitters.ca/scripts/touchswipe.js?497316881
http://www.adventureoutfitters.ca/scripts/jquery.musemenu.js?238543590
http://www.adventureoutfitters.ca/scripts/jquery.watch.js?4244854265

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.adventureoutfitters.ca/StyleSheets/ModuleStyleSheets.css
http://www.adventureoutfitters.ca/css/site_global.css?325388701
http://www.adventureoutfitters.ca/css/master_a-master.css?286219656
http://www.adventureoutfitters.ca/css/index.css?80057894

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Traffic

Alexa

8522017

Links

We found a total of 64 different links.
Internal links: 60
External links: 4

External links:

Link text (anchor)	Link strength
1828 8th Line,
Lakefield ON
K0L 2H0
44 24' 58.00N and 78 17' 51.00W

Internal links:

Link text (anchor)	Link strength
CONTACT US
CAMPING & TRAVEL
Tents
Backpacks
Furniture and Hammocks
Sleeping Bags and Mats
Camping Accessories
Cottage Accessories
BOATS
Canoes
Kayaks
SUPs
Paddles
Paddling Accessories
Rentals
Canoes
Kayaks
SUPs
X-Country Skis and Snowshoes
How to Rent
SKIS / SNOWSHOES
Winter Accessories
Men's
Ladies
Footwear
Headwear
Handwear
Hats and Accessories
http://www.adventureoutfitters.ca/boats.html
http://www.adventureoutfitters.ca/camping.html
http://www.adventureoutfitters.ca/skisnowshoes.html
http://www.adventureoutfitters.ca/rentals.html
http://www.adventureoutfitters.ca/kayaks.html
http://www.adventureoutfitters.ca/skis.html
http://www.adventureoutfitters.ca/canoes.html
Camping
tents
sleeping bags
back packs
furniture
camping accessories
cottage accessories
travel accessories
Boats
canoes
kayaks
sup
paddleboats
accessories
paddles
Skis
Winter Accessories
Mens
head-wear
hand-wear
footwear
accessories
RENTALS
SUP
Skis

Website security

54.236.189.61

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H3 : CAMPING & TRAVEL, ( 0px from top )
H3 : Tents, ( 0px from top )
H3 : Backpacks, ( 0px from top )
H3 : Furniture and Hammocks, ( 0px from top )
H3 : Sleeping Bags and Mats, ( 0px from top )
H3 : Camping Accessories, ( 0px from top )
H3 : Cottage Accessories, ( 0px from top )
H3 : BOATS, ( 0px from top )
H3 : Canoes, ( 0px from top )
H3 : Kayaks, ( 0px from top )
H3 : SUPs, ( 0px from top )
H3 : Paddles, ( 0px from top )
H3 : Paddling Accessories, ( 0px from top )
H3 : Rentals, ( 0px from top )
H3 : Canoes, ( 0px from top )
H3 : Kayaks, ( 0px from top )
H3 : SUPs, ( 0px from top )
H3 : X-Country Skis, ( 0px from top )
H3 : and Snowshoes, ( 0px from top )
H3 : How to Rent, ( 0px from top )
H3 : SKIS / SNOWSHOES, ( 0px from top )
H3 : Winter Accessories, ( 0px from top )
H3 : Men's, ( 0px from top )
H3 : Ladies, ( 0px from top )
H3 : Footwear, ( 0px from top )
H3 : Headwear, ( 0px from top )
H3 : Handwear, ( 0px from top )
H3 : Hats and, ( 0px from top )
H3 : Accessories, ( 0px from top )
H3 : BOATS , ( 62px from top )
H3 : SKIS / SNOWSHOES, ( 62px from top )
H3 : CAMPING &, ( 63px from top )
H3 : RENTALS, ( 63px from top )
H3 : CLOTHING, ( 63px from top )
H3 : TRAVEL, ( 79px from top )

Typos

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SEO report of adventureoutfitters.ca